YouTube Sensations

Germán Alejandro Garmendia Aranis is a Chilean YouTube comedian better known as HolaSoyGermán. Germán has managed to attract large amounts of Spanish viewers and early in 2014, his videos surpassed 1 billion views. As of November 15, 2015, he has over 25 million subscribers and is the second most subscribed YouTube channel of all time. In May 2012, he created another YouTube channel called JuegaGermán, on which he uploaded gaming videos, and which briefly surpassed his main channel in views. JuegaGermán currently has over 8.6 million subscribers.

Ian Hecox and Anthony Padilla make up the YouTube-based sketch comedy duo Smosh. Padilla originally began posting flash animations on his own site, smosh.com, in 2002 and on Newgrounds in 2003, and was later joined by Hecox. In the autumn of 2005, they started posting videos together on YouTube, quickly becoming one of the site’s most popular channels. On September 18, 2014, Lionsgate announced that a feature-length movie was in development, and on July 23, 2015, Smosh: The Movie was released. The movie co-starred fellow YouTubers such as Jenna Marbles, Grace Helbig and Markiplier. Smosh also lent their voices to the 2016 animated film, The Angry Birds Movie.

Wendy Huang, founder of The Wonderful World of Wengie is an Australia-based beauty blogger. She started her site in 2011 while working for a digital marketing agency serving clients in their own blogs and social media. In an attempt to, in her own words, “walk the talk”, she started her own blog so she could better understand the challenges met by the people she was advising. Since she has been obsessed with beauty and fashion since she was a school girl, she decided to combine the two in her blog.

Wengie originally blogged three times a week for almost a year before she saw any growth in readership, citing her consistency in updating “often and without fail” as one of the biggest reasons for gaining followers. Her blogging has carried over to her YouTube videos where she continues to share her advice on beauty, style and diet with an emphasis on Asian products and makeup styles that work for Asian features.